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1.
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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch and Michael A. Belch. by
Material type: Text Text; Format: print
Boston, Mass : Irwin, c2012
Availability: Items available for loan: Main Library -University of Zimbabwe (3)Call number: HF5823 BEL , ...

2.
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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch and Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: Sixth edition.
Material type: Text Text; Format: print
Boston, Mass: Irwin/McGraw-Hill, c2004
Availability: Items available for loan: Main Library -University of Zimbabwe (16)Call number: HF5823 BEL , ... Not available: Main Library -University of Zimbabwe: In transit (1).

3.
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Introduction to advertising & promotion : an integrated marketing communications perspective / by George E. Belch and Michael A. Belch. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Homewood, IL : Irwin, c1993
Availability: Items available for loan: Main Library -University of Zimbabwe (1)Call number: HF5823 BEL.

4.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Series: Irwin/McGraw-Hill series in marketing
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Boston, Mass : Irwin/McGraw-Hill, c1998
Availability: Items available for loan: Education Library -University of Zimbabwe (2)Call number: HF5823 BEL , ...