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CONSUMER BEHAVIOUR : Building Marketing Strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

By: Contributor(s): Material type: TextTextSeries: Irwin/McGraw-Hill series in marketingPublication details: Boston, Mass. : McGraw-Hill, c1998.Edition: Seventh editionDescription: xi 760 pages. : illustrations. (some colored.) ; 26 cm 1 computer disk (3 1/2 in.)Content type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0256218951
Subject(s): LOC classification:
  • HF5415.3 HAW
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Open Shelf Books Open Shelf Books Main Library -University of Zimbabwe Main Library Stack Room 2 Open Shelf HF5415.3 HAW (Browse shelf(Opens below)) 1 Available 36002761824

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