Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

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TextBoston, Mass. : Irwin/McGraw-Hill, c1998Edition: Fifth editionDescription: xvi, 944 pages : coloured illustrations ; 24 centimetresContent type:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Open Shelf Books	Main Library -University of Zimbabwe Main Library Stack Room 2	Open Shelf	HF5415.13PAU (Browse shelf(Opens below))	1	Available	36005006803

Includes bibliographical references and indexes.

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